Mobile wallets are ubiquitous and powerful, with more and more people using them to make purchases in-store and online. They also provide brands a never before seen opportunity to reach and engage those people through the delivery of personalized and connected experiences. Today there is a massive gap that exists between the power and utility of these mobile wallets, and the current value being delivered through them to brands and consumers alike. Popwallet closes that gap as the world’s only mobile wallet marketing automation platform, enabling brands to deliver valuable experiences to people through mobile wallets like Apple Wallet and Google Pay. These experiences include dynamic coupons and offers, event tickets, loyalty and gift cards, and other lightweight branded content that lives in the mobile wallet.